£ 16 800
впродовж року у версені або у січні
This innovative MBA Luxury Brand Management programme responds to a growing demand for skilled managers with a thorough understanding of luxury brand management strategies and tools.
The programme builds on the British School of Fashion’s expertise in the Luxury industry and continues to provide an outstanding platform for exploring the evolution of the global luxury market.
The MBA Luxury Brand Management programme is designed to equip candidates who have the relevant managerial experience with specialist advanced knowledge and skills to move on to the next level of their career.
The design of the programme will help students gain a deep understanding of the complexities of management within the context of luxury organisations, particularly as luxury markets continue to become more competitive and multi-dimensional, and luxury consumers become more polarised.
Within classes, students will be exposed to industry experts from a range of different backgrounds. Recently, experts from Faberge, Agent Provocateur, STORM model agency, Loro Piana, Positive Luxury and Bain Capital have been on campus lending their expertise in a variety of areas within the Luxury sector.
Study MBA Luxury Brand Management in the heart of London. It all starts here.
Luxury Perspectives and Practice
Finance and Wealth Management
Luxury Distribution and Retail
Strategy Leadership and Social Responsibility
Strategic Brand Management
Legal Aspects of Brand Management
Research Project: Design and Methods
Minimum of a 2.2 honours degree in business-related discipline
A 2.2 honours degree in any discipline not business-related and two years appropriate level management experience.
Students whose first language is not English will need IELTS with an overall score of 6.0 (with no element less than 5.5).
Head of the British School of Fashion, Tim Jackson, leads the MBA Luxury Brand Management programme. In addition to publishing influential books on fashion buying, fashion marketing and Routledge’s Fashion Handbook, he also provides expert commentary and analysis on the luxury and fashion sectors across premium business media. He has been a regular contributor in these areas for WGSN, Stylus.com and also published in the International Herald Tribune and luxury aviation NetJets in-house magazine. Prior to working in Higher Education Tim worked in retail management and buying for a number of brands, including Harrods, Jaeger, Dash and Burton Menswear.
Tim uses his valuable industry experience and latest luxury insight to inform the design and content within the course.