Магістерська програма з візуальної комунікації та графічного дизайну в Британії від СSVPA —

ПРО КУРС —

This course is a flexible studio-based programme with unique
oportunitues and internships (through our partnership with
Hearst Magazines UK) that develops the professional skills
and creative expertise for careers in graphic communication
design and related fields today.
Throughout the 12-month programme based in our central
Cambridge studios, you will advance a specialist knowledge
of your chosen area of communication design, exploring
new methods, materials and technologies that help develop
your individual approach and take your work in exciting new
directions.
A combination of set and self-initiated projects and live briefs
will help refine essential design skills in typography, editorial
and publishing (print and web), advertising and art direction,
corporate branding and packaging, information design, motion
graphics, and web, interface and interaction design.
As well as refining both traditional print and screen-based
skills necessary for future careers in commercial work, you
will be supported to apply your knowledge to contemporary
practices of motion graphics, digital and interactive design,
UX, information and interface design.
As a globally aware course, you will be encouraged to
explore the expanded field of graphic communication design
within a contemporary context, applying your design thinking
to critical and socially-oriented MA projects that challenge
established conventions and roles. Building on collaborative
and social engagement projects at the start of the course,
through reflection on professional responsibilities and the
ethics of visual communication in the digital and post-digital
world you will move on to explore the possibilities offered
by immersive, 3D or multi-platform digital and/or experiential
environments in which graphic design is encountered by
diverse audiences and users today.
You will develop the research skills at the heart of the design
process and be introduced to current thinking in critical
design practice to help you locate your practice within
relevant theoretical, ethical, technological and global contexts.

Past students have worked on diverse projects including
participatory installations and social campaigns; interactive
design including app design for language learning, self-help
and mental health, charity campaigning, and fashion retail
experience; holographic and augmented reality; artificial
learning; and interactive digital experience design.
Practical knowledge is enriched through lectures and
seminars that explore questions of ethics, social responsibility,
design authorship, and historical and theoretical positions
on graphic communication and visual storytelling as essential
sites of meaning in the 21st century.
Opportunities for internships or mentoring within the
programme help you make industry contacts, build your CV,
and prepare you for future work in a creative agency or
studio.
Workshops and talks from Visiting Lecturers from industry
provide professional insight and career advice. Support for
professional practice will give you the confidence to network,
build your personal brand and presence online, identify
opportunities for freelance work, and refine an impressive
and distinctive portfolio.
Our inter-disciplinary staff team are available to support all
students across our postgraduate programmes, giving you the
flexibility to work across the field of communication design
in order to build a professional portfolio that demonstrates
both core skills and creative flair. As well as refining
your expert knowledge of the language and methods of
communication design, our staff can support you to develop
additional skills in animation and moving image, illustration
or photography to realise a variety of final outcomes and
ambitions